Team Details

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Muhammad Arslan Zia

Sales Director | SEO & Digital Marketing Expert | Empowering Brands with Results-Driven Strategies

With over 15 years of experience, Arslan has established himself as a leading force in web development and digital marketing.

As a Senior Developer at Softianz, he specializes in CMS platforms like WordPress, Shopify, and Magento, alongside extensive expertise in Laravel, PHP, and MERN stack development.

Arslan has a strong track record in fintech, e-commerce, and healthcare projects, including Stripe payment integrations, Odoo ERP implementations, and custom plugin development for WooCommerce and BigCommerce. With 8+ years of SEO experience and proven success in Google PPC and Meta Ads campaigns, he delivers comprehensive digital solutions tailored to client needs.

Experience

More Than 10 Years
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Expertise in Web Development

Arslan is an accomplished web developer specializing in CMS platforms such as WordPress, Shopify, Wix, and Magento. Known for delivering high-quality, responsive websites, Arslan has built a strong reputation across e-commerce, fintech, and automotive industries. His core PHP skills support the creation of efficient solutions, especially within fintech and e-commerce, helping clients streamline functions like invoicing, inventory, and customer management.


Strategic Digital Marketing and SEO

With extensive knowledge in SEO and digital advertising, Arslan utilizes industry-leading tools such as Ahrefs and Semrush to optimize client performance and visibility. His expertise in PPC campaigns on platforms like Google and Meta Ads has consistently generated significant returns for clients. Arslan’s experience in social media marketing includes content calendar planning and campaign management, ensuring consistent, impactful brand presence.

Web Development
95%
Odoo ERP
25%
Digital Marketing
45%
Positive Review
85%

Data-Driven Technical Proficiency

Arslan employs a data-oriented approach to SEO, PPC, and social media efforts, utilizing analytics to make informed decisions that maximize campaign impact. Proficient in platforms like Braze, he effectively manages user segmentation and engagement, driving improved outcomes across digital channels.

  • Web Development
  • Digital Marketing
  • Client Relations and Project Management
  • Functional Consultant Odoo ERP

Thought Leadership in Digital Strategy

Beyond technical skills, Arslan is building his reputation as a thought leader on LinkedIn. He shares insights on SEO, digital marketing, and advertising, aiming to guide CEOs, CTOs, and managers in strengthening their digital presence. His work helps organizations elevate their brand identity, blending strategic vision with modern digital needs.

1st
Sales Director | SEO & Digital Marketing Expert

2022 - Present (Softianz)

2nd
SEO & Digital Marketing Expert

2019 - Present (Digitrillion)

3rd
Functional Cnsultant (Odoo ERP)

2016 - Present (Softianz)

4th
Sr. Web Developer

2013 - 2015 (Prismpay Tech)